Friday, 9 August 2013

Responsible drinking



This is a photograph of the label on the back of a bottle of Beck’s Blue alcohol-free beer. Yes, alcohol-free. No alcohol. 

So why does the label need to bear the slogan “PLEASE DRINK RESPONSIBLY” and refer the drinker to the alcohol awareness charity Drinkaware? Surely anyone who chooses an alcohol-free beer is by definition a responsible drinker? 

Other producers of alcohol-free beers do not feel the need to include such a warning. (And in my experience their products also tend to be tastier, and cheaper, than Beck's Blue.)  

 

Monday, 29 July 2013

OGC? OMG!


In 2005, at a cost of £14,000, this logo was adopted by the Office of Government Commerce, a body set up by the UK Government to provide guidance on the procurement and acquisition process for public sector organisations. But a replacement design had to be hastily commissioned after the logo caused the Government some embarrassment. To see why, rotate the image 90 degrees clockwise. OK, I'll do it for you.

Monday, 1 July 2013

Not seen on the road to Damascus

Jesus wept! This is just one excruciating example of the many awful posters to be found outside English churches. Why do they do it? Do they really think that passers-by might experience a Damascene epiphany after seeing such icky contrived wordplay? Have they actually done any market research to discover whether such shallow jokey signs might increase church attendance? Couldn’t their funds be put to better use than producing pointless punning posters? 

Thursday, 14 March 2013

Beware sluggish workers ahead


Why don't they employ faster workers and get the job done quicker? 

Friday, 1 February 2013

Useless warning

This sign, seen on the B3159 near Martinstown, just outside Dorchester, is apparently not quite as stupid as it looks, since it was actually a temporary notice referring to an out-of-action electronic signboard (not visible in the photograph) just before a sharp bend in the road. 

But, when you think about it, it is still stupid. Wouldn't it have made more sense to erect a temporary sign saying "Caution: sharp bend"?

Friday, 4 January 2013

Mystery bin


This recycling bin in Southwold, Suffolk, was surrounded by a number of other bins, including at least two each for clear glass, brown glass and green glass. So what exactly do you put in this one?

Sunday, 23 September 2012

We would also like to be excessively long-winded

This verbose sign was displayed next to a lifeless payphone in a north London supermarket. Why not just "Out of order"? Or maybe "Sorry! Out of order."